The Ahwahnee Hotel Yosemite Nat'l Park

Captured 62 diverse suites, cottages, and public spaces, enhancing online visibility and historic preservation through 3D tours with embedded content and e-commerce links.

Project Overview: BirdsEye VR undertook a comprehensive project for Aramark at Yosemite National Park. In 2022, we captured 26 distinct rooms and key areas at the Ahwahnee Hotel, including the famous Ahwahnee Bar, The Dining Hall, and the Presidential Suite. The project aimed to preserve the hotel's historic charm and enhance its digital presence. In 2024, we returned to extend the project, adding another 36 3D tours that encompassed locations throughout Yosemite National Park, such as the accommodations at the Victorian-era Wawona Hotel, employee housing in Wawona, Yosemite Valley, Camp Curry accommodations, and Yosemite Lodge.

Objective and Application: The virtual tours were designed for multiple purposes, including:

Boosting SEO and online visibility on Google Streetview (select tours published to GSV)
Archiving important historical details.
Enriching the tourism experience with embedded educational content and shopping links within the digital twins.
Serving both external and internal communications, marketing, and safety purposes.

Technological Innovation: By publishing these tours to Google Streetview, Matterport Discover, their own website as well as a link on TravelYosemite.com, BirdsEye VR expanded the hotel's reach, providing an immersive experience to a global audience.

Impact and Success: The project garnered significant metrics, driving substantial engagement and interest (As of 7/30/2024):

Impressions: 461,296
- An Impression is when the page that contains Matterport loads successfully. For embedded spaces, an impression is counted before a user clicks play to load the Space.
Visits: 69,927
- A Visit is when the Matterport Space loaded successfully and is ready to explore. For embedded Spaces, a visit is counted after a user clicks the play button.
Unique Visitors: 107,881
- Unique Visitors are the number of visits from distinct users.

These impressive numbers translate into a marked impact on the digital footprint of these historic and hospitality-centric locations. Awards and Recognitions: 2022 Honorable Mention Award - DigitFest Temecula

Hosted by: JDS Creative Academy